Nomad Adventure Tours & Holidays

Nomad’s story began over 16 years ago when Alex Rutherford, founder and owner of Nomad, was fortunate enough to have conducted a trans-Africa expedition lasting almost a year. On that journey he encountered numerous companies offering trips to Africa. A void was noticed between strictly budget tours and the more upmarket operations. It was on that trip that the founding principle of Nomad was formed: Do it better and do it for less. In those days we had one truck, 2 employees and one departure a month. Over the years we’ve grown to a fleet of around 40 vehicles, 130 staff and 40 scheduled departures a month all over Africa. Our success rests on consistently maintaining high standards in all aspects of our operation, while still retaining the magic and passion that saw us grow so successfully. We have not forgotten the lessons learned in the early days. Still wholly independent, we remain owner-managed, ensuring passionate attention to quality tours every single day. We are extremely proud to be 100% African owned and managed. Living and working every day in Africa means that our finger is directly on the pulse of the continent. This ensures you receive the best Africa has to offer. Every cent we earn is spent in Africa – creating jobs! By choosing Nomad you ensure that a large number of Africans are directly employed.